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Outsourcing to India again! – Ericsson to serve U.S. clients using workforce in India

Ericsson

Ericsson Outsources again to India

Ericsson to Build competence in Mumbai, Delhi, Noida, Chennai and Pune.

World’s largest telecoms equipment manufacturer Ericsson, which won a series of large network outsourcing deals in the United States, is looking to its workforce in India to service these deals.

Ericsson’s senior vice president and head of business unit global services Magnus Mandersson told ET that the company had very competent resources in India, where it began its global services business in 2000 in partnership with Bharti Airtel.

Over the last six to seven years, Ericsson has increased its India headcount exponentially to more than 6,500, of which the global services accounts for nearly 3,000. “We’re building competence in Mumbai, Delhi, Noida, Chennai and Pune. We will scale up where we are already because we have found a great platform where we can easily reach the competence we need,” he said.

Mr. Mandersson said that over the last one year, global services in India has scaled up from 1,000 employees to 3,000 employees and added ‘if the macro economy and customer success continues, the hiring in the following years would continue to remain at these levels’.

Ericsson recently secured new contracts from leading US carrier Sprint’s CDMA network and a great part of that contract is being serviced out of the India. Mr. Mandersson added that it was the company’s strategy to allow more managed services contracts coming from Asia and North America to be serviced out of India as it had the right age and competence combination.

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  • Anonymous

    India’s BPO industry has evolved and matured to present higher-end services that require judgment-based analysis and domain expertise, rather than function-specific, rules-based performance parameters alone. As service providers strive to offer end-to-end services, we see BPO falling into different segments. At one end of the spectrum is the traditional rules-based transactional outsourcing; while at the other end is judgment-based transaction processing and full-service business process outsourcing.
    India has won its spurs as the world’s outsourcing destination of choice. Currently the country has a commanding share of the global outsourcing market.

    India is undoubtedly the most favored IT/BPO destination of the world. This raises the question why most of the big MNCs are interested in outsourcing their operations to BPOs in India. The answer is very simple- India is home to large and skilled human resources. India has inherent strengths, which have made it a major success as an outsourcing destination. India produces the largest number of graduates in the world. The name of India has become synonymous with that of BPOs and IT industry hence the name BPO India.
    Besides being technically sound, the work force is proficient in English and work at lower wages in comparison to other developed countries of the world. India also has a distinct advantage of being in a different time zone that gives it flexibility in working hours. All these factors make the Indian BPOs more efficient and cost effective. In order to meet the growing international demand for lucrative, customer-interaction centers, many organizations worldwide are looking to BPO India.

    A subset of outsourcing, Business Process Outsourcing (BPO) involves contracting the operations and responsibilities through a third party service provider. From the last couple of years, the BPO industry has evolved as the most substantial sector in the Indian market. India has emerged as the most favored location for all Bpo services across the globe. This has accelerated the Indian economy to the heights, progressively boosting the statistics depicting the growth in the years to come and it has been however forecasted that by 2020, more than 80% of the world of business process outsourcing services will be served by the Indian companies. Marked as the best place to attain superior quality services globally, the BPO industry is strengthening its foundation in India.

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